The print-on-demand (POD) market is crowded with big players, but small shops still have effective ways to stand out. Competing with giants depends not on size, but on strategy.
Focus on niches. Instead of offering thousands of generic products, choose a specific audience, such as pet lovers, gamers, or environmentally conscious shoppers. A small but passionate customer base will generate higher sales than competing in mass trends.
Emphasize speed and personalization. Giants move more slowly, but small POD stores can respond quickly to trends and offer customized solutions. Launching new designs in a matter of days gives you an advantage.
Use 99tools’ ready-made catalogs to save time and money. This allows small sellers to instantly expand their product range without the expense of huge design teams. With the right focus, even the smallest POD store can compete and thrive in today’s e-commerce world.